Comments on: Inside Google’s Search Office

By: What I Learned Running My Own Business

What I Learned Running My Own Business — Fri, 30 Dec 2011 21:03:38 +0000

[...] also took advantage of an opportunity and went to see Amit Singhal, Ben Gomes and Matt Cutts at the Churchill Club. Not only did I get to see them, I had a chance to chat with each of them as well. It reminded me [...]

By: Video: The “Brains, Brawn & Look” Of Google Search Speak Together For First Time

Tue, 16 Aug 2011 21:22:21 +0000

[...] Inside Google’s Search Office [...]

By: AJ Kohn

AJ Kohn — Fri, 12 Aug 2011 18:41:04 +0000

Ana, Guess what? Your posts fell into Akismet spam and I'm just now finding them. I'll poke at GASP soon. Yes, the video was long. It would have been tough for me to sit through the video, but instead I was actually at the event, which was a lot of fun. As for keywords in the name field. I'm not a fan but I let them slide if the comment contributes to the discussion. I think I like the comment policy I reference in my Dread Pirate SEO post.

By: How Google Works

How Google Works — Wed, 10 Aug 2011 17:01:55 +0000

When I saw how long that video was – way over an hour, I said there’s no way I can take time with it.

Glad you did, AJ!

Thanks for the notes; I feel Iike I am back in college cutting classes… LOL

Ana

PS Where do you stand on using keywords in the name field? I hope I wasn’t too presumptuous by using a keyword.

By: Churchill Club: Au sein du bureau de la recherche de Google

Churchill Club: Au sein du bureau de la recherche de Google — Tue, 09 Aug 2011 05:04:24 +0000

[...] Inside Google’s Search Office (Blind Five Year Old et Google). Articles supplémentaires:Google et l’e-réputationGandi offre 55 000 noms de [...]

By: AJ Kohn

AJ Kohn — Mon, 08 Aug 2011 22:47:51 +0000

Manuel,

It can be frustrating but I actually believe they’re being quite generous with what they’ve decided to share. Because if they reveal any more, if they give specifics, it makes the algorithm that much easier to game.

If they revealed how a certain signal worked, that signal would likely become nearly useless in a matter of months. If we know what and how Google is measuring something, that something will suddenly change dramatically based on our reaction to that measurement.

By: Manuel

Manuel — Sun, 07 Aug 2011 18:21:01 +0000

Is anyone else tired of the way Matt Cutts, Amit, and other Google reps pretend to give specific answers instead of really telling people what they need to know to make their website successful? Every time Cutts talks about how Google’s algorithm works, he makes vague generalizations and says “this is how it works MOST of the time” but leaves the door open for other situations that he doesn’t address.
Kind of frustrating.

By: AJ Kohn

AJ Kohn — Sat, 06 Aug 2011 16:39:37 +0000

ES,

Yes, exact match keyword domains is a troubling issue. Many of these sites escaped Panda because they didn’t have a large enough corpus of content to be impacted. At least that’s my own read on the situation.

So it’s not that these sites got more preference they simply weren’t impacted by Panda. In many instances there may not be many sites left to replace those that were impacted by Panda. So what we’re left with are … sub-standard exact match keyword domains. Not always but I certainly seem to run into them more often. It’ll be interesting to see how Google deals with this moving forward.

By: AJ Kohn

AJ Kohn — Sat, 06 Aug 2011 16:36:05 +0000

Thanks for the kind words Ian. And I agree, they do have the right intentions. Sometimes the road to hell is paved with good intentions! But I was heartened to hear that they too understand the nuance around relevance and the continuing progress necessary to improve.

By: AJ Kohn

AJ Kohn — Sat, 06 Aug 2011 16:33:05 +0000

David,

As Dan points out, Amit did touch on Panda and quality algorithms. Even if they didn’t, that would have been fine. This wasn’t a forum to attack or grill these individuals. The information about Panda has already been communicated to the extent possible. While I would prefer that Panda be applied at the page level, I understand the constraints and reasoning behind their current efforts.