Your search for the word(s) "author" resulted in the following posts:

Authorship Is Dead, Long Live Authorship

Meta: 10.24.13 // SEO // 64 Comments →

Google’s Authorship program is still a hot topic. A constant string of blog posts, conference sessions and ‘research’ projects about Authorship and the idea that it can be used as a ranking signal fill our community. Yet, the focus on the actual markup and clock-watching when AuthorRank might show up may not be the best use of […]

Build Your Authority Not Your Author Rank

Meta: 03.18.13 // SEO // 49 Comments →

It’s been a frustrating few weeks of discussion about Authorship and Author Rank. Here I will present a few things that may give you some more context overall and, in particular, my point of view on things. Social Computing Research Just the other day Google revealed that it gave $1.2 million dollars in awards to […]

Reading May Influence AuthorRank

Meta: 09.25.12 // SEO // 50 Comments →

Yesterday a friend sent me an interesting screen capture of an Authorship search result. I’m not sure this result is here to stay but over the course of the next day I figured out how to replicate it and learned a lot along the way. Here’s what I found out. Authorship Bounce  The instructions to […]

Author Rank

Meta: 03.30.12 // SEO // 208 Comments →

AuthorRank could be more disruptive than all of the Panda updates combined. That’s a bold statement but possible once you fully understand AuthorRank and how it could be applied to search results. What is AuthorRank? The idea behind AuthorRank is that your reputation as a content creator will influence the ranking of search results. Here’s […]

Author Stats

Meta: 12.15.11 // SEO // 3 Comments →

Yesterday Google launched a new Authorship home page and Author stats within Google Webmaster Tools. The continuing emphasis on Authorship is a clear signal of the importance of this feature within Google. Before reading up on Author stats, take a moment to learn how easy it is to implement Google authorship on your site or […]

How To Implement Rel=Author

Meta: 07.01.11 // SEO // 320 Comments →

Overshadowed by the Google+ launch was the implementation of the rel=author markup in search results. Once implemented, authors are given a very prominent treatment on search results. It doesn’t reorder the results (yet) but it certainly highlights that result and likely drives a much higher click through rate. I was already interested in rel=author, but […]

Is Click Through Rate A Ranking Signal?

Meta: 06.24.15 // SEO // 45 Comments →

Are click through rates on search results a ranking signal? The idea is that if the third result on a page is clicked more often than the first that it will, over time, rise to the second or first result. I remember this question being asked numerous times when I was just starting out in the […]

Do You Even Algorithm, Google?

Meta: 06.19.15 // SEO // 18 Comments →

It has been 267 days since the last Panda update. That’s 8 months and 25 days. Where’s My Panda Update? Obviously I’m a bit annoyed that there hasn’t been a Panda update in so long because I have a handful of clients who might (fingers crossed) benefit from having it deployed. They were hit and […]

Non-Linking URLs Seen As Links

Meta: 03.20.15 // SEO // 27 Comments →

(This post has been updated so make sure you read all the way to the bottom.) Are non-linking URLs (pasted URLs) seen as links by Google? There’s long been chatter and rumor that they do among various members of the SEO community. I found something the other day that seems to confirm this. Google Webmaster […]

Roundup Posts

Meta: 02.26.15 // Marketing + Rant // 35 Comments →

I’m increasingly conflicted about roundup posts. You know, the kind where 23 experts answer one burning question and their answers are all put together in one long blog post. Instant content! I don’t produce roundup posts, rarely read them and infrequently contribute to them. Roundup Dynamics The dynamics of a roundup post are pretty clear. The […]